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CMI - Admission to PGDMM specialization in Digital Marketing and Social Media 2019-2020

Calcutta Media Institute, Kolkata
promoted by
ABP Pvt. Ltd. and Indian Institute of Social Welfare & Business Management (IISWBM)
1 Year Post Graduate Diploma in Media Management (PGDMM) Course of University of Calcutta
specialization in
Digital Marketing and Social Media
Session : 2019-2020
This course has been designed to provide an opportunity to young graduates to acquire professional skills for pursuing a career in Digital and Social Media Marketing in India.

Duration : August 2019 to July 2020


The Course will be delivered over a period of 1 year. The academic year is divided into 2 Semesters, while the final semester will be an Internship with industry. Thus, by the time students pass out, apart from a sound theoretical and practical base, the students would have already acquired an industry experience.

This Course will also prepare students for Certification Examinations for Google Adwords and Google Analytics. Interested students can appear for the above Certification Examinations separately.

Subjects Covered

  • Semester 1
    • Business Economics & Basic Accounting for Managers
    • Business Organisation & Management Science in Communication
    • Marketing Managment
    • Brand Management
    • Media & Communication Research Methodologies
    • Culture & Communication
    • Fundamentals of Digital Marketing & Website Design
    • Search Marketing
    • Advertising & Creative Development
  • Semester 2
    • Event Management
    • Internship & Project writing
    • Online PR & Reputation Managment
    • Digital Media Analytics
    • Brand / Account Planning for Digital Marketing
    • Integrated Media Planning & Buying
    • Online Display & Video Marketing
    • Social Media Marketing
    • Mobile App & Media Marketing


Graduates in any discipline, including Law & Engineering from a UGC recognized University in 10+2+3 system with at least 50% in aggregate. On admission, students graduating from a university other than University of Calcutta, will have to register at University of Calcutta to be eligible to study this course.

Admission Process

The selection will be based on Group Discussions and Personal Interviews. To participate in the selection process, please download the form available in this website under the Admission Section or at To apply Online click here.

You can also collect the physical form from the following address.

The form will cost Rs. 500/-, payable in cash for a physical copy and payable at the time of submission for downloaded and printed forms. For applying online you can complete an online payment of Rs. 500/- after submitting the form or pay during the submission of credentials during admission process.

Filled up application forms with the following supporting documents should be submitted within the stipulated dates at:
Calcutta Media Institute Pvt. Ltd., 501 Elgin Chambers, 5th Floor, 1A Ashutosh Mukherjee Road, Kolkata 700 020.
(behind B, Sarkar Johuree at the intersection of Ashutosh Mukherjee Road).
For more information, visit the institute or contact:
Calcutta Media Institute, (M: +91 90516 53877 / 98305 80988 / T: + 91 33 3008 6605)

Documents to be submitted:
  • Photograph (preferably stamp size coloured)
  • Proof of date of birth
  • Proof of address
  • Proof of educational qualification (copies of marksheets Class X onwards)
  • Copy of registration certificate of University of Calcutta (for CU graduates)
  • Graduates of Universities other than Calcutta have to obtain migration certificate from their graduating university and register at University of Calcutta, if selected for this course.
or You can Contact: +91 97483 34447 / +91 90516 53877.

Fee Structure

The fee for the course is Rs. 2,50,000/-.

Installment Facility:
All the cheques / demand drafts should be drawn in favour of Calcutta Media Institute Pvt Ltd and payable in Kolkata.Payment can be made by NEFT / RTGS by using the following details:


ADDRESS: 501 Elgin Chambers, 1A Ashutosh Mukherjee Road, Kolkata 700 020.



C D A/C NO.: 0083050002455


Campus and Start Dates

Classes will be conducted at the following addresses as per circulated routine.
  • Indian Institute of Social Welfare and Business Management (IISWBM)
    College Square West, Kolkata-700 073. and
  • Calcutta Media Institute (CMI)
    501, Elgin Chambers, 5th Floor, 1A Ashutosh Mukherjee Road, Kolkata-700 020.
Contact detail:
501, Elgin Chambers, 5th Floor,
1A, Ashutosh Mukherjee Road, Kolkata-700 020.West Bengal.

+91 33 4057 6601, 4057 6605

+91 98312 30988, +91 90516 53877, +91 98305 80988

+91 33 4057 6611


Contact Person:
Mrs. Susan Norman (+91 33 4057 6601)
Mr. J. B. Roy Chowdhury (+91 33 4057 6605 / +91 98312 30988)
Source :

Examination Results 2019
Examination Schedule 2019
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