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Indian Institute of Management [IIMC]: Kolkata

Estd. 1961  |  Institute of National Importance [INI]
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Indian Institute of Management

Kolkata, West Bengal
Admission to Entrepreneurship Programme (Batch-03), 2026

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Indian Institute of Management, Calcutta
Kolkata, West Bengal
Admission to Entrepreneurship Programme (Batch-03), 2026

The IIM entrepreneurship programme is a nine-month learning journey designed to help you move forward with your startup goals. As part of one of India’s most credible startup courses in India, this course on startups combines a structured format with two campus immersions to support working professionals and aspiring entrepreneurs. It offers the space to think clearly, build new skills, and develop ideas in a focused way, preparing you for real-world business challenges with.

The programme includes core modules commonly found in leading business startup courses and business startup training courses. You will learn how to shape your idea, understand customers, and plan operations through a practical startup management course approach. It also covers funding, team building, and scaling strategies, drawing from proven entrepreneurship and new venture creation frameworks. By the end of this startup course, you gain a clear, step-by-step understanding of what it takes to build and grow a startup.

Programme Curriculum
MODULE 1: Introduction & Startup Journey
  • Life Cycle of Startup
  • Focus on Valley of Death
  • Why Startups Fail
  • Managing Innovation
MODULE 6: Financial Planning & Funding
  • Understanding Cost
  • Understanding Revenue
  • Profitability Concept
  • Break Even
  • Funding Needs
  • Unit Economics
MODULE 2: Ideation and Validation
  • User / Customer-centric Solution
  • User / Customer Centric Solution
  • Problem Definition
  • CVP Canvas
MODULE 7: Building the Organisation
  • Designing Organisation Structure
  • Attracting Talent
  • Team Design
MODULE 3: Product Development and MVP
  • Value Chain Analysis
  • MVP Design
  • MVP Validation
MODULE 8: The Business Plan
  • Components of Business Plan
  • Finalising the Business Plan
  • Pitch Deck Preparation
MODULE 4: Marketing and Strategy
  • TAM, SAM, SOM
  • Differentiation Strategies
  • Market Potential
  • USP
  • Pricing
MODULE 9: Capstone Project
MODULE 5: Go-to-Market Strategy
  • Creating Awareness
  • Reaching Customer
  • Acquiring Customer
  • Servicing, Retaining Customer
  • Leveraging Channels
  • Branding
 
Disclaimer: Curriculum matrix subject to change based on emerging industry trends and academic requirements.
Eligibilty
Work Experience:
- Minimum 1 year of relevant working experience (excluding internships and trainings)
- Bachelor's degree (10+2+3) or equivalent in any discipline with minimum 50% of aggregate marks.
Admission Criteria
Selection is based on the candidate’s application, statement of purpose (SOP), and overall academic and professional credentials submitted at the time of registration.

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Published By: Sahadeb
Published On: 28 Oct 2026
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