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St. Xaviers College (Autonomous): Kolkata

Estd. 1860  |  University of Calcutta [CU]
st. xaviers college (autonomous) logo

St. Xaviers College (Autonomous)

Kolkata, West Bengal
Admission to Post Graduate Diploma in Integrated Marketing Communication (IMC) 2025

St. Xavier's College (Autonomous)
Kolkata
Admission to Post Graduate Diploma in Integrated Marketing Communication (IMC) 2025

Course Type: Post Graduate Diploma
Duration: One year
Eligibility: Graduates / Appeared final degree exam.
Course Commences from: 12th August, 2025 (Tentative)
Last Date for Application: 08th August, 2025

Course Content
Semester-I
  • IMC Principles, Concepts, Management (75 marks) and Advertising Ethics
  • Principles of Marketing (including Marketing Mix)
  • Creating Integrated Marketing Communication (including Creativity)
  • Marketing Environment, Strategy and Planning
  • Learning Photoshop & Illustrator
Semester-II
  • Branding (50 marks) & Public Relations
  • Consumer Behavior & Marketing Research (50 marks) and Rural & Direct Marketing
  • Digital & Social Media Communication
  • Media Planning and Buying
  • Project
Eligibility Criteria
Final degree appeared or graduates in any discipline from a recognized university.

Please note the candidate appeared for final year degree is required to mention combined marks for previous Semester/Year. Students with arrears or supplementary papers are not eligible.
Course Duration One Year
Course Commencing From 12th August, 2025 (Tentative)
Course Fee Total Rs. 62,000/- ( excluding Registration Fees of Rs. 600/-)
The course fee of Rs. 62,000/- is to be paid in two instalments. The 1st installment of Rs. 40,000/- is to be paid at the time of admission. 2nd installment of Rs. 22,000/- is to be paid by 07th January, 2026.
Admission Procedure
Step 1: Submission of online Registration Forms
  • Printing facility is required while filling up this online form.
  • Please read the instruction in the Registration Form and Acknowledgement Card with care.
  • The registration fees of Rs. 600/- to be paid within the last date by using online payment method.
  • Application forms are available online only through this website.
  • No printed forms will be issued by the College.
Note: After successful online submission please note down your Application Number for further reference.

Step 2: Interview / Selection Process
  • Interview List with date and time will be uploaded on the college website in due course.
  • All the eligible candidate will be invited for personal interview.
  • All original testimonials, marksheets, certificate and appointment letter of work experience for working candidates are to be bought at the time of the interview for verification.
Note: Selection Procedure will be based on qualifications, work experience, and/or personal Interview.

Step 3: Admission Process & Online Payment of Fees
  • Publication of Selection list and Admission Dates will be notified on the website.
  • The College Fees will be accepted only online through Credit Card, Debit Card or Net Banking. Those who seek admission to the College should ensure that they are equipped and conversant with the online payment system.

Class Days & Timing:
- Monday to Friday: 06:00 P.M. - 08:00 P.M.
- Saturday: 04:00 P.M. - 07:00 P.M.

Diploma
Diploma will be given after the successful completion of both the semesters.

Attendance Policy
A student must obtain a minimum of 75% attendance in all papers/subjects separately. A student who has between 60% and 74% attendance on grounds of illness or any other unavoidable circumstance will have to seek condonation from the Prof-in-Charge of COP. Without the condonation the student will not be allowed to appear for the examination.

Online Payment FAQ
  • Online Payment Assistance: For any assistance regarding online payment, call Kolkata Bill Desk Office between 10:00 A.M. and 05:00 P.M. on all working days on the following numbers: 033-4003 5101/02/03/04.
  • In case of non-receipt of the "online payment receipt" through the College Website, even after the completion of the payment process, the student is advised to verify with the concerned bank before attempting a repayment. However, if your account has been debited, contact COP Office (Room 7) with your bank details to get your site updated, after which you will automatically get your receipt.
  • Refund of Excess Fees Paid Online: In case of any fees having been paid online more than once, the payer is requested not to place any Charge Back Request to their respective banks. The excess payment will be refunded from the Treasurer's office at St. Xavier's College as soon as the payer places a request for the refund in the Treasurer's office with the documented evidence of the payment in question.
  • In case of any "Charge Back Request" is placed by the student to their respective Banks, then a processing charge as applicable will be recovered from the student.
Cancellation of Admission & Refund Policy
Your admission will be cancelled
   1. If the admission form is incomplete.
   2. If the supporting documents are not complete.
   3. If false documents have been submitted.
   4. If required educational qualifications are not fulfilled.
   5. If incorrect or wrong information is given.
   6. If the examinations are not passed from a recognised Board/ University
Note: Admission once cancelled will not be re-considered and fee paid will not be refunded under any circumstance.

CONTACT
Office of the Career Oriented Programme
Room no. 7, Ground floor
St. Xavier's College
30 Mother Teresa Sarani, Kolkata - 700016. West Bengal, India.
Office Timing: 10:00 A.M. - 04:00 P.M. (Weekdays)

For admission related queries, email at career@sxccal.edu or call +91 76040 08210


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Published By: Sahadeb
Published On: 30 Jun 2025
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