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IIM Udaipur Admission to One Year Full Time MBA in Digital Enterprise Management (DEM) 2023

Indian Institute of Management, Udaipur
Admission to One Year Full Time MBA in Digital Enterprise Management (DEM) 2023
The first-ever One Year MBA program in Digital Enterprise Management (DEM) introduces candidates with work experience to management concepts and leadership styles in the emerging digital business enterprises.

The program aims at developing business leaders who will drive the Digital Economy. It is the first MBA in the country in which students focus on learning how to manage digital systems and how to use those systems to make data-driven decisions, lead complex and diverse teams in digital environments.

Structured around leadership, innovation, strategy, decision-making, and entrepreneurship, this program provides a well-rounded exposure to business management, data analytics and emerging technologies that are high in demand in the corporate world.

Designed as a full-time residential program, the admission requires a recent GMAT/GRE/CAT score along with a minimum of 3 years of full-time work experience that followed a graduate degree. Generally the program starts in April of the first year and ends in March of the following year. For the academic year 2024-2025, the program shall start on April 9, 2024.

The structured courses are in five pillars and these are:
  • Fundamentals of Business Management
  • Fundamentals of Digital Enterprise
  • Data Analytics and Technology Management
  • Digital Industry Practices
  • Solving Business Problems (Projects)

    + Important Dates

    Application Cycle 3 Cycle 4 Cycle 5
    Online application starts 21.10.2023 22.11.2023 13.01.2024
    Online application ends 21.11.2023 12.01.2024 31.01.2024
    Webinars 15.11.2023 To be Published To be Published
    Announcement of results 06.12.2023 31.01.2024 15.02.2024
    Program inauguration and orientation begin on April 09, 2024
    These dates are subject to change. Please check the website regularly for any updates.

    International Applicants of Non-Indian Origin
    Taking into account the time duration required to apply for a visa for non-Indian origin applicants, IIMU follows a rolling evaluation process for them. Irrespective of the admission cycles, their application would be evaluated within six weeks from the date of their application.

    + Curriculum

    The program is structured around five pillars to give a unique experience in acquiring knowledge and developing managerial skills relevant to the digital era and the art of learning continuously. This One Year MBA in Digital Enterprise Management (DEM) is a cross-pollination of Quantitative methods and Creative thinking.

    Fundamentals of Business Management
    One Year MBA - DEM provides a grounding in the principles of management concepts and fundamentals of business activities like finance and accounting, economics, marketing, organizational behavior and operations. Core skill development gets enhanced through subjects like Business Statistics and Communication.

    Fundamentals of Digital Enterprise
    A digital enterprise is characterised by the use of technologies. Data is a critical element in decision making. Further, digital enterprises are agile, flexible and highly scalable in their operative speeds and response to changes.

    DEM provides specific focus on the management of such organisations which are modelled on parameters of scale, speed and scope. DEM covers Design Thinking, strategic management and leadership skills required to create and sustain a digital organization. The program prepares managers to manage transformations and to thrive in agile organisation structures with fungible roles and responsibilities.

    Data Analytics & Technology Management
    Following the learning that data is core to Digital, DEM program prepares its participants for analytics - a method of drawing inferences from a large and complex pool of data. The techniques learnt will help a discerning mind to develop capabilities in data collection, organisation and using them for strategic and operational decision making. The art and science of spotting trends and interpreting the results, and articulating the discoveries from new patterns, are important skills to hone. Hence, the concepts of visualization and storytelling in general and analytics in particular, are part of this pillar.

    Technologies like Cloud computing, AI, Blockchain and lot are emerging as new forms of data management. These include create, access, process, store and retrieve functions prevalent in the digital world. Understanding the working of such technologies in the context of business automation and improving business outcomes is part of the expected learning.

    Digital Industry Practices
    Having learnt the concepts, understanding how these concepts are put into practice becomes the next logical step in learning. DEM, therefore, covers digitalization in the context of different industries such as FinTech, Healthcare, B2B Marketing and Social Sector. The understanding of the use of digital concepts in not-for-profit applications sensitises the students to the all-encompassing virtues of digital technologies.

    Solving Business Problems
    Learning the concepts and understanding their applications in real life prepares the participants of DEM for practical experience. Understanding technologies and data from close quarters is the purpose of doing projects. Projects involve solving business problems by developing a practical solution which is demonstrable in lab conditions.

    This adds to the experiential learning and also exposes the participants to the management of people, process and technology, which are core to a transformational journey. Working on new technologies, using large and complex sets of data and applying the conceptual learnings in a lab environment of a project, strengthens the participants confidence in the subject and reinforces their abilities to face real-life challenges of dealing with uncertainties.

    Thus, DEM is designed to let participants learn in multiple ways - in the classroom, through workshops and via the lab projects. Participants of this program go through lectures and case studies; business simulations and assignments; individual and group lab projects, which are taught by academicians and practitioners.

    + Mandatory Courses

    The pedagogy of this program provides a thorough grounding in management fundamentals. It also gives participants the opportunity to work on cutting edge technologies to develop managerial skills and perspectives on strategy, entrepreneurship, decision making and innovation in the digital world.

    The mandatory courses in each Term are as follows:

    Classification of Mandatory Courses
    • Term-1: Management Fundamentals
      The focus is primarily on the fundamentals of business management and the management of digital enterprises including,
      • Financial Reporting and Analysis Cost Management
      • Business Statistics
      • Economics for Managers
      • Entrepreneurship
      • Financial Management
      • Managerial Oral Communication
      • Written Managerial Communication
      • Marketing Management
      • Organizational Behaviour
      • Strategic Management
      • Operations Research
      • Advanced Analytics-I
      • Storytelling for Business Managers
      • Design Thinking
      • Product Management
      • Agile & DevOps
      • Operations Management
    • Term 2: Industry Practices & Transformation, Data Analytics, Projects
      • Blockchain
      • Advanced Analytics - II
      • Artificial Intelligence and Future of Work
      • Digital Marketing
      • Multi-sided Platform Business Model
      • Digital Transformation Management
      • The Internet of Things (IoT)
      • Cloud Technology & Security
      • Elective courses
      • Industry Projects
    • Term 3: Electives, Projects & Simulation
      • Capstone Enterprise Simulations
      • Elective Courses
      • Industry Projects
    In Term 3, the participants will complete the Industry Project.

    Note: The proposed curriculum structure for the program is subject to change.

    The project work expects each participant to spend about 200 hours of effort. The projects start in Term 2 and finish in Term-3.

    + Elective Courses

    Students are required to select electives from a list of courses that are offered. The tentative list of elective courses offered to the students are as follows:
    • Term-2
      • B2B Marketing
      • Financial Technology
      • Digitalization in Social Sector
      • Building a Data-driven Organization
      • Data Security and Privacy for Business Managers
    • Term-3
      • Management Consulting
      • Product Strategy and Management
      • Retail Management
      • Digital Strategy and Digital Transformation
      • Advanced Competitive Strategy
      • Business Relationships and Networks
      • Competing through Operations
      • Data Warehousing & Visualization
      • ERP Systems: Technology Planning & Implementation
      • Strategy in Action
    Note: The specific courses offered may vary from year to year.

    + Eligibility Criteria

    • Candidates with a minimum of 10+2 years of school education and a Bachelors degree/equivalent qualification in any discipline with at least 50 percent marks (minimum three years of bachelors level education after the completion of higher secondary schooling).
    • Valid GMAT or GRE score (not older than 5 years from date of GMAT/GRE exam) or CAT score of tests taken in 2020 or later.
    • Full-time work experience (after graduation) of minimum 36 months as of February 29, 2024.

    + Admission Process

    The admission process is completed in the following steps:
    • Interested candidates fill in the online application form.
    • Applicants are shortlisted on the basis of the eligibility criteria and called for the second round where they are screened through a personal interview.
    • An offer of admission is made on the basis of the candidate's overall academic profile, work experience, score in GMAT/GRE/CAT and performance in personal interview.

    + Original Score Card Submission

    After receiving the offer of admission by the Institute, the candidates will mandatorily need to share their official GMAT/GRE score cards through mba.com or Educational Testing Service (ETS), as applicable. Please note the following:

    The program codes for submitting GMAT score are:
    • One Year MBA - Global Supply Chain Management is SPW-HC-48
    • One Year MBA - Digital Enterprise Management is SPW-HC-86
    • IIM Udaipur institution code for GRE is 4678
    • Please enter the valid CAT scores in the relevant section in the online application form and upload the official CAT score card in the upload section. The Institute will directly verify the details of the results from the CAT result database.
    • The offer of admission to the program is provisional in nature till the official score report is received and verified by the Institute.
    • Please note that in case of GMAT and GRE, the Institute shall receive the test score card from the respective agencies only after 15-20 days from the date of your request on their website to share such score cards.
    • The official GMAT/GRE score cards must be received by IIM Udaipur within one month from the date of receiving the letter of admission by the candidate.
    Any dispute concerning admissions in the MBA in DEM Batch 2024-2025 would be subject to the jurisdiction of the competent courts within the territorial jurisdiction of the city of Udaipur.

    Contact details:
    Email: 1mba.admission@iimu.ac.in
    Call: 02942477298 (Mon-Fri) (09:00 A.M. - 05:30 P.M.)
    Mobile No: +91 72300 55251

    + Application Process

    • Complete the online application form.
    • Along with the completed application, the following documents are to be uploaded:
      • GMAT/GRE/CAT Score
      • Transcripts
      • Degree Certificate
      • Work experience documents
        • Work experience certificates
        • Relieving letter from the last company
        • Appointment letter and payslip for the most recent month from the current organization.
      • Video profile (2 minute video profile about yourself and why you would like to take up this programme)
    • Other relevant documents may also be submitted, e.g.
      • Awards and recognitions
      • Competition results
    • Documents may be submitted in PDF, Doc, Docx or JPEG formats
    • Application fee of INR 1000/- must be paid online using Credit Card/Debit Card when uploading the above documents.

    + Fees and Financing

    Academic Year 2024-2025
    Candidates admitted in
    (Cycle 3)
    Candidates admitted in
    (Cycle 4)
    Candidates admitted in
    (Cycle 5)
    Commitment Fees (Non-refundable) 1,00,000 1,00,000 1,00,000
    (Payable by) Date mentioned in the letter of offer Date mentioned in the letter of offer Date mentioned in the letter of offer
    First Instalment 7,00,000 7,00,000 7,00,000
    (Payable by) 15.01.2024 07.03.2024 26.03.2024
    Second Instalment 7,35,000 7,35,000 7,35,000
    (Payable by) 15.07.2024 15.07.2024 15.07.2024
    Third Instalment 7,40,000 7,40,000 7,40,000
    (Payable by) 15.11.2024 15.11.2024 15.11.2024
    Grand Total 22,75,000 22,75,000 22,75,000
    • The fees above include tuition fees, living expenses, and caution deposit.
    • The breakdown is as follows:
      Tuition Fees 20,00,000
      Living Expenses 2,45,000
      Caution Deposit (refundable) 30,000
      Total 22,75,000
    • The first instalment of Rs. 7,00,000 includes the refundable caution deposit of Rs 30,000.
    • Living expenses shall cover payment to IIM Udaipur towards food and hostel room charges. These living expenses do not cover any other personal expenses that the candidates may incur while living at IIMU campus.
    • In addition to the above, an Alumni Fee of Rs. 3,000/- will be payable at the time of payment of the third instalment.
    • Goods and Services Tax (GST) is not applicable for this program.
    Many major banks in India provide loans to cover most of the tuition fees and program expenses at IIMs. Details concerning rates of interest and other loan conditions should be confirmed directly with the banks.
    State Bank of India - Scholar Education Loan Scheme

    + Academic Calendar (2024-25)

    Master of Business Administration Program in Global Supply Chain Management
    Academic Calendar 2024-2025
    Term Activity Dates Number of Weeks
    1 Registration & Submission of Documents 09.04.2024 (Tuesday) 22
    Orientation 10.04.2024 (Wednesday) - 12.04.2024 (Friday)
    First Term Classes Begin 15.04.2024 (Monday)
    First Term Ends 07.09.2024 (Saturday)
    2 Second Term Registration 16.09.2024 (Monday) 13
    Second Term Classes Begin 16.09.2024 (Monday)
    Second Term Ends 14.12.2024 (Saturday)
    3 Third Term Registration 23.12.2024 (Monday) 11
    Third Term Classes Begin 23.12.2024 (Monday)
    Third Term Ends 08.03.2025 (Saturday)
    Term Breaks 08.09.2024 (Sunday)
    15.09.2024 (Sunday)
    (8 days)
    15.12.2024 (Sunday)
    22.12.2024 (Sunday)
    (8 days)
Email: 1mba.admission@iimu.ac.in
Call: 02942477298 (Mon-Fri) (09:00 A.M. - 05:30 P.M.)
Mobile No: +91 72300 55251
Source: iimu.ac.in

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